October 31, 2009

Gamers need to know: Anyone Can Check The Popularity Of Any Computer Optimisation Software In 15 Minutes or Less!

Overview - This article draws attention to a fast method that anyone can use to independently review the popularity of any (e.g. , registry cleaner software, error fixing software etc..). It also uses the real life example of a website dedicated to help users fix computer errors, which has already adopted this method for screening relevant software for further review.

Readers should be made aware of the fact that, whilst the method described in this article is still new and imperfect it can still be used to their advantage.   

The problem - Never has the choice of programs been so large, yet most computer users do not tend to rely on impartial information to verify the popularity of before buying their preferred solution. This is a problem because , which are not popular may be new, unproven or both and are therefore riskier than more popular ones.

The options - Most users still rely on forums. One key challenge with this method is that forums can (at best) provide anecdotal evidence of the perceived popularity of any Program, another disadvantage is that some forum members may just be promoting their products instead of sharing their independent opinion.

Another approach is to visit the software vendors’ websites. An obvious challenge with this method is that vendors are not independent and that they will always present their software in the best possible way.

An alternative method relies on trusted independent sites, which review different with similar functionality, for example Anit-Virus software, Registry Cleaning Software, Anti Adware/ Spyware programs etc… The problem with this method is that 99% of these sites go straight into the details of the technical features, and that they do not give an independent perspective of the popularity of the products they are comparing, as they lack the data to do so.

So what is the method, which can empower the users to establish the popularity of any independently? (click on registry fix software example)

15 Minutes Method - A superior method is to look at the data provided by digital market places such as Clickbank for example, which is the largest of them all. Digital market places are now selling many of the most popular and also give these software an indicator of popularity often called Gravity. This indicator is usually linked to the volume of sales for a particular software over a period of time. Clickbank compute and compare the Gravity score of any digital product independently from any software vendor. This indicator is therefore a good independent measure of popularity. Any users can independently check the popularity of any by checking out Clickbank or another digital marketplace. In spite of the fact that the method has inherent limitations (i.e not all are sold via Clickbank), it is still one of the most accessible to follow independently.

Example - Some software review sites have adopted this method and are now referring to the Clickbank popularity of the digital products that they are also reviewing independently (Click on fix registry errors for a live example).

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