Overview - This article draws attention to a fast method that anyone can use to independently review the popularity of any computer optimization software (e.g. Registry fix software, registry cleaner software, error fixing software etc..). It also uses the real life example of a website dedicated to help users fix computer errors, which has already adopted this method for screening relevant software for further review.

Readers should be aware that, although the method described in this article is new and not perfect, it does present a distinct advantage over most other alternatives.   

The problem - Never has the choice of computer optimization programs been so large, yet most computer users do not tend to rely on impartial information to verify the popularity of computer optimization software before buying their preferred solution. This is a challenge as computer optimization software which are not popular may be either new, or unproven or both, are therefore riskier.

The options - Most users still rely on forums. This method is problematic, in that forums only provide anecdotal evidence of the popularity of any software, another challenge is the risk that participants will promote their own products using forums rather than share any independent perspective.

Another approach is to visit the software vendors’ websites. An obvious challenge with this method is that vendors are not independent and that they will always present their software in the best possible way.

Another option, is to review independent sites, which usually compare several computer optimization software in the same category for instance Anti-Virus software, Registry Repair Software, Anti Adware/ Spyware software etc… An inherent downside of this method is that 99% of these sites limit their review to the main technical features of the software they are comparing and do not refer to any external independent indicator of popularity as they lack the data to do so.

So what is the method, which can empower the users to establish the popularity of any computer optimization software independently? (click on registry fix software example)

15 Minutes Method - A superior method is to look at the data provided by digital market places such as Clickbank for example, which is the largest of them all. Many of the most popular computer optimization software are sold at least partly through digital market places and are given an indicator of popularity known as Gravity. In the main, Gravity is an indicator of the number of sales for a particular digital product over time. Clickbank calculate and compare the gravity measures of any digital product independently from any other software vendors. Gravity is therefore a good independent measure of popularity. Anyone can independently verify the real popularity of any computer optimization software visiting Clickbank or another digital marketplace. In spite of the fact that the method has inherent limitations (i.e not all Computer Optimization Software are sold via Clickbank), it is still one of the most accessible to follow independently.

Example - Some software review sites have adopted this method and are now referring to the Clickbank popularity of the digital products that they are also reviewing independently (Click on fix registry errors for a live example).

Tags

Affiliate Programs, Marketing Programs and Tools

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